An Australian ad for lamb has drawn the ire of the country's Hindus. Now officials have lodged a diplomatic protest with the government.
The ad, which you can watch below, features religious figures from multiple religions. Jesus, Buddha, Zeus, Scientology's founder L. Ron Hubbard, Moses, and more are sitting together for a lamb dinner prepared by an atheist. It is the elephant-headed god Ganesha's appearance, however, that has angered Australia's Hindu population.
The High Commission of India in Canberra has lodged complaints with three departments in the Australian government over the advertisement, which they have deemed "offensive" and religiously insensitive.
Meat & Livestock Australia is a meat industry lobby group, and they are the ones behind the ad. A spokesperson said that the reasoning behind the ad was to show that lamb is a meat that can be enjoyed by all regardless of religious beliefs or background.
Ganesha is never depicted eating meat, though, which has led to the outrage among Hindus.
With everything going on in the world right now (hurricanes, threats of nuclear war with North Korea, earthquakes, etc.) we are once again seeing the hysteria of offended religious groups. In the 21st century an ad campaign featuring a bunch of imaginary characters riles up people because one of the imaginary characters is supposed to be a vegetarian. This is like people getting outraged at an ad showing Santa Claus eating pie instead of cookies.
I do find it interesting that Muhammad could not make an appearance in the ad because of the "day care pickup". Clever way to avoid all the outrage that would ensue from Muslims over a depiction of their prophet. At least Hindus do not have the record that Muslims do for violent reactions to religious offense.
It is sadly funny that an ad showing the founders and figures from various religions all getting along and enjoying each other's company provokes such outrage from some of the faithful of those same religions.